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How to Publish & Promote a Book for Visibility, Credibility & Profit

When: Aug. 23, Tue, 7-9pm
Where: Johns Hopkins University Center
1625 Massachusetts Ave, NW DC
Cost in advance: $ 20 members, $ 30 guests
Cost at the door: $ 30 members, $ 40 guests

Have you ever thought “I want to write a book!” but aren’t sure if it’s worth the effort and how to get started?  As an entrepreneur and aspiring author, you’re not alone.  In 2004, a record 195,000 new book titles were published, many of them by first time authors.

Writing a book can be very rewarding if it's part of your business strategy.  A book can be used to build credibility, market your expertise, and to increase your revenue and bottom line profit.  But, be smart!  With all that’s involved in having a published book, it’s wise to know what you’re getting into and how to approach it.

YES!Circle is here to help!  In this informative, dynamic Success Lab, our panel of published authors will share their experiences and lessons learned in writing and publishing a book.  They will address such questions as:

  • How can writing a book benefit my business?    
  • How do I go about writing it? 
  • Should I self-publish or try to get a publishing contract? 
  • How long will it take?
  • How do I market my book? 
  • Are there alternatives to writing a book that could produce the same result?

Our panel of successful Authors includes:

Mary Foley of Bodacious! Ventures (  Mary has written 3 books and experienced both traditional and self-publishing.   Since her lively appearance at YES! Circle two years ago, she has launched her Bodacious! Books series which includes Bodacious! Career: Outrageous Success for Working Women and Bodacious! Woman:  Outrageously in Charge of Your Life and Lovin’ It!

Abby Wilner is co-author of the bestselling Quarterlife Crisis: the Unique Challenges of Life in Your Twenties and the upcoming Quarterlifer’s Companion: How to Get on the Right Career Path, Control Your Finances, and Find the Support Network You Need to Thrive (McGraw-Hill, July 2005).  She has appeared on the Today Show, Oprah, MSNBC and CNN and has been featured in various radio shows and newspaper articles.  Abby is also the webmaster of

Ed Barks is a trainer, author, and speaker who teaches today’s leaders how to work with the media and deliver dynamic, message-packed presentations. Ed is the author of The Truth About Public Speaking: The Three Keys to Great Presentations. He has guided more than 2500 business leaders, government officials and non-profit leaders toward a sharper message and enhanced communications skills. Ed's extensive experience as a radio broadcaster and journalist gives him firsthand knowledge of the reporting trade.  Visit for more information about Ed's work.


On-line registration is now closed. We are happy to help you with registration at the door!
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